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    Russell Roberts: Essays and Audio on Business and Management
    02-02-25 If they hawk it, you will come (text version, from the St. Louis Post-Dispatch)
    00-09-28

    The Changing Face of Corporate America from Kansas City (Text to come.)

    Talk of the Nation
    Guests: Irvine Hockaday, Russell Roberts

    00-09-14

    Subliminal Advertising for Politicians (Text)

    Morning Edition
    Commentator Russell Roberts talks about the recent use of subliminal advertising in a Republican National Committee commercial. He says the technique isn't usually successful, so why not just call the Democrats vermin to their faces?

    00-06-08

    Coaches and CEOs. (Text to come.)

    Morning Edition
    Commentator Russell Roberts says there's a lot to be learned from watching professional sports, particularly about management styles.

    99-11-09

    How Traditional Retailers Can Compete with the Internet. (Text to come.)

    Morning Edition
    Host Bob Edwards talks with Russell Roberts, an economist at the Center for the Study of American Business at Washington University in St. Louis.

    99-10-06

    Ease of Internet Spells Trouble For Some Traditional Retailers. (Text to come.)

    Morning Edition
    Host Alex Chadwick talks with Russell Roberts who studies business at Washington University in St. Louis about the competitive nature of retailing and how the Internet will affect the consumer market.

    99-05-27

    The Changing Structure of American Corporations. (Text to come.)

    Morning Edition
    Host Bob Edwards talks with Russell Roberts, director of the management center at the Olin School of Business at Washington University in St. Louis, about changes in management structure in most American companies.

    99-03-31

    Do Rich CEOs Need to Give Something Back?. (Text to come.)

    Morning Edition
    Host Bob Edwards talks with Russell Roberts, an economist at the Olin School of Business at Washington University in St. Louis, about wealthy CEOs and their corporations and whether they have a duty to give some of their wealth back.

    99-03-08

    Corporate Culture. (Text to come.)

    Morning Edition
    Host Bob Edwards talks with Russell Roberts, an economist at the Olin School of Business at Washington University in St. Louis, about how companies define their corporate cultures.

    99-02-09

    Mission Statements. (Text to come.)

    Morning Edition
    Host Bob Edwards talks with Russell Roberts, an economist at the Olin School of Business, about the art of crafting a mission statement. A great deal of time and money is spent by businesses on defining their purpose or "mission."

    98-11-25

    The Importance of Customer Service. (Text to come.)

    Morning Edition
    Host Bob Edwards talks to Russell Roberts, Professor of Economics at the Olin School of Business at Washington University in St. Louis, about the emphasis that companies are placing on providing better customer service.

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